hey there!
I'm Daniela, a graphic designer who loves creating work with purpose.
I didn't discover my love for design until my senior year of high school, when my dad introduced me to graphic design. One class was all it took, I was hooked. That passion led me to earn my BFA in Graphic Design from Colorado State University in Spring 2024.
As someone with parents from Latin America, I draw inspiration from the creativity and vibrant colors I grew up surrounded by. Those influences continue to shape my work today, including the bold colors throughout my personal brand. Outside of design, you'll usually find me spending time with family or hanging out with my cat, Panchito.
Working in marketing has strengthened the way I approach design, teaching me to think beyond aesthetics and focus on strategy, communication, and creating work with purpose.
Above all, my faith in Christ is the foundation of everything I do. I believe I was created to create, and I strive to use my skills to serve others through thoughtful, intentional design.
my journey so far…
EL CENTRO
Marketing Coordinator 2021-2022
This role was my first opportunity to apply my artistic skills in a professional setting. Building on the foundation I gained from a first-year graphic design course, I developed my ability to create designs that effectively capture attention and connect with the target audience.
LSC MARKETING
Graphic Designer
2023-2024
I designed ads for the Lory Student Center at CSU, collabing with the team to meet their needs. Working under tight deadlines improved my skills, & client meetings helped me understand design requests better. I was also able to strengthen my Adobe skills throughout the role.
23 CHURCH
Graphic Design Intern
2024
One of my proudest projects was leading an Easter campaign, designing graphics, stage setups, and new props. I managed the full execution, boosted social media engagement with smart design strategies, and sharpened my project management skills throughout.
FLOOD & PETERSON
Marketing Coordinator
2024-Present
I create marketing visuals that bring the brand to life. From sales and promotional materials to digital and print assets, I help ensure all we share is not only engaging but on-brand. I also support the social media strategy, designing content that connects the company values with the targeted audience.
